CLEANING YOUR HATSpot clean with a damp cloth. Lightly brush with a lint roller or double-sided tape to remove any dirt or pet hair. Please do not soak your hat or put it in the washing machine. If your hat gets wet, use a soft towel to dry it immediately and then leave it to dry out of direct sunlight. STORING YOUR HAT Numero uno - Try not to rest your hat on its brim, particularly on uneven sufaces as this can cause your hat to lose its shape. When popping your hat down for a rest, always turn it upside down on the crown to help maintain its original shape. HOW TO MEASURE YOUR HAT Use a soft tape measure and place firmly aroudn your head. We suggest measuring the largest part of your head or where you would like the hat to sit. Another option is to use string and then measuring the string with a ruler. See options 1,2 and 3 for how to place the tape around your head when measuring.